Saturday, November 7, 2009

HostelWorld.com Launches "How To" Videos

Last week, HostelWorld.com announced that they were expanding their website's video content to include "how to" videos. Each video gives five tips on how to save money in cities around the world, London, New York, Paris, Amsterdam and Edinburgh, with more cities to come. Hostelworld.com editor Colm Hanratty, who also produces and stars in the videos, says he hopes the video will increase the company's presence on popular "how to" video sites such as HowCast.com and 5min.com.

The website also features new videos called "city postcards" which give viewers a glimpse into the cities they feature, listing top attractions, restaurants and bars. Each video is short - three minutes or less - and the postcard videos are currently available for Cork, Stockholm and Zurich. More videos should be available in 2010.

HostelWorld is no stranger to online videos. Their "10 Things You Need to Know About..." city guide videos won the company a Webby Award. They also feature videos on 200 of the top hostels in the world.

"After the success of our city guide videos, we felt we needed to give our users a new type of video. As 'How to…' video sites are increasingly popular, and everybody likes finding out how to save money due to the current economic climate, videos offering people invaluable tips on how to save money in the world’s top cities seemed like the perfect option,” Hanratty said of the new videos.

He is currently in South America filming more videos and putting together more content for the website. South America is said to be a hot destination for backpackers and gap year students in 2010 and HostelWorld is hoping the new information will help prospective visitors to the continent.

Check out one of HostelWorld's videos on "How to Save Money in New York" below:

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